New Disney line features Mickey and Minnie's romance

Disney hit a rich marketing vein when it released the "rediscovered" Mickey Mouse short "Get a Horse!" The animated short film, showing in theaters ahead of "Frozen," is an homage to Disney's hand-drawn early days and celebrates the romance of Mickey and Minnie Mouse.

Old-fashioned Mickey and Minnie. Love and romance. What more could you ask for, just in time for Valentine's Day? All of that on merchandise!

This week, the Disney Store released new designs featuring the Minnie & Mickey romance. Here's a look:

Smack t-shirt for women, $19.95

Makeup bag, $16.95

T-shirt for girls, $12.95

Fashion t-shirt for women, $24.95

Tumbler with straw, $7.95

Mug, $12.95

Bodysuit for baby, $14.95